Apple is set to release the iPhone 5 in a few months and remind everyone why it isn’t always easy to love the marketing giant.
If rumors are true the new iPhone will feature a new 19 pin port, replacing the 30 pin port. Now, of course, there’ll be technological and aesthetic benefits that will come with the change, but, let’s take a closer look at what it actually means. The current 30 pin port is the standard on all apple devices, it’s what works with all of your devices and accessories. All of which will likely be rendered useless. It’s the tactic of ‘planned obsolescence ‘ at its finest. Every manufacture will often create an expiry date for the products they sell, it helps keep them current in an ever changing market. This move by Apple is no different. By changing the port, Apple will have all the reason to stop servicing and selling the older technologies. Those stereo systems you have in your home, whether Curtis or Bose aren’t as powerful as they once were. Eventually, the market value of your current Apple device will fall much quicker than ever before.
All is not lost though. There’s no doubt that other manufacturers will start to create adapters between the two and a few inexpensive replicas. Where Apple is one step ahead, at least, for now, is the plug itself will have a microchip built into it, able to identify genuine ‘Made for Apple’ products. It’s all very interesting, and I’m curious to see how it plays out. What we’ve learned is you can never count Apple out, or question the lengths and sacrifices people will make to go and purchase their latest products.
One thing I’d hate to hear is that ‘this would never happen if Steve Jobs was alive’, because that’s simply not true.