Never before has beer been more popular, and I’m not talking just regular ‘piss is piss’, people expect so much more from their pints. They want unique flavors, and are more interested in the type of beer, and what it can be paired with than ever before. It’s a trend you can’t help, but, embrace, why shouldn’t we expect more?

With an abundance of preferences out there, comes a cavalry of choice. How does a beer stand out from the rest? One route would be advertising, Shock Top offers a variety of delicious beers, their ‘traditional’ Belgian White is a favorite. So, is this great ad, featuring mascot, ‘Wedge Head’.

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